How do online dating sites make money
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More Americans are shopping for love online these days, and industry analysts say there's an opportunity for investors in the emerging trend. A recent report by Topeka Capital Markets finds that the combination of tough economic times, a rise in the number of singles, social media and mobile technology is causing a resurgence in the "fast food dating" business of online personals. So there's no longer a negative stigma attached to online dating," said the report's author, Victor Anthony, Topeka's managing director of Internet media. Other data support that trend.
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No matter what happens in the world markets or with the economy, one thing is for certain — the world of dating and relationships is going to keep on strong! From online dating sites like eHarmony, Match and everything in between, the business and growth from these sites never seems to end. The reason is simple. Every day thousands of people are dating for the first time or getting married, divorced or going through the ups and downs of their relationships. At the same time, we can also rely on one other thing — that there will always be services out there to compliment the ups and downs and love and relationships in the world today. Before the internet, this was market was heavily dominated by therapists, lawyers, divorce attorneys and relationship counseling. Now anyone can share their expertise, guides and resources, while also being a fraction of the cost of what a one-on-one with a counselor or lawyer might be.
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The Hidden Economics of Online Dating
By: Ed Grabianowski. Maybe dating co-workers is against company policy. Perhaps you hate the bar scene.
For two years, Tinder has been able to stay afloat without relying on any kind of revenue stream. What moves will Tinder make to enter this growing market, and can the app make money as fast as it makes matches? This user-friendly approach produces 1.
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